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find your personalized hair routine

rooted in results for all strands, we have 12 collections formulated to address every mane concern. take our quiz to create your custom routine.
  • the protector | color protect + strengthen treatment
    NEW
    the protector

    color protect + strengthen treatment

    Rated 4.9 out of 5 stars. 143 reviews.
    $16.00
    -
    $34.00
  • the protector | color protect + strengthen shampoo
    NEW
    the protector

    color protect + strengthen shampoo

    Rated 5.0 out of 5 stars. 155 reviews.
    $30.00
    -
    $79.00
  • the protector | color protect + strengthen conditioner
    NEW
    the protector

    color protect + strengthen conditioner

    Rated 4.9 out of 5 stars. 152 reviews.
    $30.00
    -
    $79.00
  • amika x Ellis Brooklyn | limited-edition perk up GUAVA GRANITA dry shampoo
    amika x Ellis Brooklyn

    limited-edition perk up GUAVA GRANITA dry shampoo

    Rated 5.0 out of 5 stars. 122 reviews.
    $29.00
  • amika x Ellis Brooklyn | limited-edition perk up GUAVA GRANITA dry shampoo bundle set
    save$15
    NEW
    amika x Ellis Brooklyn

    limited-edition perk up GUAVA GRANITA dry shampoo bundle set

    Rated 4.9 out of 5 stars. 65 reviews.
    $35.00
    $50.00
  • beach day besties | dry shampoo duo
    save$7
    NEW
    beach day besties

    dry shampoo duo

    $40.00
    $47.00
  • amika:aura | hair and body mist
    amika:aura

    hair and body mist

    Rated 4.8 out of 5 stars. 567 reviews.
    $28.00
  • normcore | signature shampoo
    normcore

    signature shampoo

    Rated 4.8 out of 5 stars. 3914 reviews.
    $10.00
    -
    $66.00
  • soulfood | nourishing hair mask
    soulfood

    nourishing hair mask

    Rated 4.9 out of 5 stars. 3148 reviews.
    $15.00
    -
    $57.00
  • soulstruck | nourishing dry hair mask
    soulstruck

    nourishing dry hair mask

    Rated 4.9 out of 5 stars. 352 reviews.
    $17.00
    -
    $32.00
  • perk up | dry shampoo
    perk up

    dry shampoo

    Rated 4.8 out of 5 stars. 1849 reviews.
    $16.00
    -
    $42.00
  • normcore | signature conditioner
    normcore

    signature conditioner

    Rated 4.9 out of 5 stars. 3556 reviews.
    $10.00
    -
    $66.00
  • soulmate-level masks | soulstruck + soulfood mask duo
    save$10
    soulmate-level masks

    soulstruck + soulfood mask duo

    $58.00
    $68.00
  • soften + refresh duo | perk up dry shampoo + soulstruck mask set
    save$9
    soften + refresh duo

    perk up dry shampoo + soulstruck mask set

    $52.00
    $61.00
  • travel-sized soul-utions | soulstruck, perk up dry shampoo + soulfood travel haircare set
    travel-sized soul-utions

    soulstruck, perk up dry shampoo + soulfood travel haircare set

    $48.00
    $53.00
  • superfruit star | lightweight hair styling + heat defense oil
    superfruit star

    lightweight hair styling + heat defense oil

    Rated 4.9 out of 5 stars. 681 reviews.
    $22.00
    -
    $32.00
  • soft strand stars | nourishing wash + care set
    soft strand stars

    nourishing wash + care set

    Rated 4.9 out of 5 stars. 164 reviews.
    $51.00
  • mane menders | strength repair wash + care set
    mane menders

    strength repair wash + care set

    Rated 4.8 out of 5 stars. 168 reviews.
    $55.00
  • hydration heavyweights | hydrating wash + care set
    hydration heavyweights

    hydrating wash + care set

    Rated 4.8 out of 5 stars. 188 reviews.
    $52.00
  • frizz fighters set | anti-frizz shampoo, conditioner + treatment
    NEW
    frizz fighters set

    anti-frizz shampoo, conditioner + treatment

    Rated 4.9 out of 5 stars. 74 reviews.
    $52.00
  • glowing places | body + fragrance trial set
    NEW
    glowing places

    body + fragrance trial set

    Rated 4.9 out of 5 stars. 197 reviews.
    $38.00
  • the wizard | detangling primer
    the wizard

    detangling primer

    Rated 4.9 out of 5 stars. 3992 reviews.
    $16.00
    -
    $59.00
  • the kure | intense strength repair mask
    the kure

    intense strength repair mask

    Rated 4.9 out of 5 stars. 1073 reviews.
    $14.00
    -
    $64.00
  • the kure | strength repair shampoo
    the kure

    strength repair shampoo

    Rated 4.9 out of 5 stars. 2311 reviews.
    $13.00
    -
    $77.00

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shop all amika haircare and body products.

shop amika award-winning and salon-grade hair products and styling tools that are straightforward, fun and dependable. all products are free from sulfates, mit, mci and always cruelty-free.